The Rug Doctor may find need to communicate its side of the story whether their side is good, bad or ugly. Visiting their website we find absolutely no press release or other communication regarding its recent story about firing an employee for rushing to the side of his wife who was dying of cancer. They have since offered the man his job back, but this could be a devastating story to the brand of The Rug Doctor. If you don’t think it will, just think about every woman, or man for that matter, that uses their service finding out that they don’t look kindly upon their employees taking time away from scrubbing rugs to be with a dying spouse.Â
If The Rug Doctor had a blog, they could explain the company position on the firing and subsequent offer to rehire the man. It could be a small misunderstanding that could cost the company a large stack of revenue. If it is a big misunderstanding, it may be lessened by explaining their side of what happened. The MSM of course will not succumb to the big corporate line here, and may be painting the picture wrong.
The Rug Doctor could also be mining the blogosphere right now looking for what conversations are going on about the subject firing and comment about their side of the story. I wonder if their PR people will run across this blog post and perhaps tell us their plan. I would bet not. If a company will fire a man for being beside his dying wife, I doubt they care too much about the opinion of a blog doctor.
[via The Denver Channel]
You are absolutely correct. My opinion of this company, right now, is less than negative, based solely on the news article. If they had a blog, they might be able to convince me that they did the right thing. Right now, they look like schmucks and they smell like. . . . well, you know.
If the RugDoctor had a blog, I’d be there leaving nasty remarks in their comments section. SHAME on them for firing that poor man. And on the flip side, shame on them for having a crappy PR department.
Very sad story. Go to any Home Depot store that has a Tool Rental Center & rent the Carpet Express machine.
I love Rog Doctor, I am not sure the details surrounding the man getting fired and rehired, but I do know that the news media tends to spin things the opposite to what the truth is. However I can tell you without a doubt I bought a Rug Doctor Machine 3 weeks after renting one. My carpets have never looked better. Without a doubt the Rug Doctor machine will make your carpet cleaner than any carpet cleaning company in the world. If you choose not to do business with Rug Doctor because of a news story aboutn a lady with cancer and a man getting fired that was probably a publicity firm stunt sponsored by Stanley Steamer of Chem-Dry then you are the one who suffers. Read beteen the lines the story is rarely what we get to hear.
I was just researching cleaning machines and was pretty much sold on the rug doctor. But even if it is the best machine out there I will not buy one after reading this. Corporate america seems to be taking their lead from wallstreet believing that people will just look the other way. Well not me….rug doctor is not getting any of my business. And furthermore rug doctor should fire the guy who made this heartless decision….and fire him immediately.