The e-mail newsletter is a tried and true way of communicating with existing customers and offering a hook for new ones. With RSS on the scene, will the e-mail newsletter fade away? Probably not, according to Steve Rubel. Comparing the FeedBlitz and new Squeet RSS to e-mail services. Steve thinks that the two will be able to co-exist for a while. He does add this enticing tidbit at the end though …
RSS feeds aren’t going to replace email publishing any time soon. However, I do see a future for paid email newsletters that are powered by feed technology.
The end result will be better and better RSS reading and organizing tools to help manage our information faster and send it to other people who can benefit from it.
Tags: RSS, email, email newsletters
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