Tris and I did a show at Blog Talk Radio and we had a topic that was dear to our hearts.  Content in blogging is king, but it is not the only thing there is to blogging.  Many people believe that you can set up a blog start putting content on the blog and suddenly the company is a success.  This is just not true.  Blogging is more than just words on a web page or words typed into a blog platform.  Blogging is so much more than writing cool content.

We discussed this at length in our podcast.  You can listen to the podcast or download it to get our take in what blogging is and what we define as a blogger and their duties.

Blogging is understanding not only how to write really good content, but understanding the back side of the platform, with using analytics, using RSS feeds, and many of the tools out their that will help you produce good content.  Blogging is more of a whole concept and job description and a expertise.  What expertise does a blogger bring?  We think they are Community Managers or Social Media Managers.  What do you think a blogger is and what do they bring to the table?