And the post from Chris we’ve all been waiting for …

Stuart kindly asked Gnomedex participants for links to their presentations – and if there are any missing, we?ll certainly edit the list. Source: Conference PowerPoint Presentations ~ Chris Pirillo

Yes!  The ones available include Guy Kawasaki’s, Robert Steele’s, Michael Linton’s and many others …

Oh and if you missed it … Matt Cutts’ slides from WordCamp 2007 are also available now!

If you’re expecting a play by play here, maybe even some pity comments… sorry I came in late.  Was having lunch looking at a very cool video product. 

The basis here is talking about economics of online, viral video (JibJab, not what I saw at lunch) …

Starring You from JibJab … this is going to take fun and satire to a whole new level.  Trust me.  Just go a look.

20 slides, 15 sec a slide … five mins each.

This was from this week’s Ignite…

Like how am I going to freakin’ live blog this?  You know what … I’m not.

TTFN

Okay AARRR

• Acquisition
• Activation
• Retention
• Referral
• Revenue

This is cool … model for start ups etc.  From Dave McClure … who is always entertaining, of course.

Embracingchaos.com

I was privileged to have driven Michael to Seattle from Vancouver.  Granted we nearly didn’t get across the border, but that’s another story.

Michael is absolutely freakin’ fascinating.  Pardon me if I don’t update this post often, because the idea of open money, well, it’s something that you have sit back to think to be able to grok.

What Michael is talking about is a true paradigm shift of how we deal with value, goods, services, and exchange.  Michael foresees that we will all be using open money at sometime in the future.  He doesn’t really know the when or the how … by the why, the why is clear.

The why is because we really need some creative ways to make economies tick.  Something more sophisticated than barter, more flexible than money and central banks.

The story of what happened to the Comox Valley when CFB Comox took the fighter squadron away, the pulp and paper market fell, and fishing was poor … reality…there was no money in the community.  Imagine what happens when your money dries up in a community.  Disaster could strike, people could leave, but in Comox they did something different … they created their own virtual monetary system. (lets.net has the history)

Closed loop systems keeps the gifting within the community and keeps it going. Becomes self propagating.

Gotta get Michael’s slides, because you just can’t capture it all.

Community currencies (cc) are:

• not replacement or alternatives … used with not instead of $
• still tax accountable
• not in competition with anything not impeded or in conflict
• business friendly … a collaborative loyalty system

In 1983 LETS was run on an answering machine, cost about $0.25 a transaction.

Cc’s … increasing in the world, except the U.S. of course.  There are some start up costs.

Wow a smartcard system only cost $10k to develop to have card with several currencies … so you could power a community based on their own distributed currency without too much trouble.

It works with a system of domains the software was stymied until they hit upon that it’s really 4 entities:

• accounts
• currencies
• context
• (missed the last one)

rubyom.openmoney.info … all this info is now just a URI.

Proposing/thinking this to VanCity credit union.  Hmm, I think not.  I don’t think they will go for it.  Is the world ready for this?  Not yet.  Although given the problems that the U.S. economy has been having…

AndruEdwards asked me to try to explain this everyone, since I had the chance to chat with him for a while about this.. I, frankly, don’t think I can do it justice.  We’re really talking about doing something rather radical.  Money is the ultimate social network, and it sucks.

OMG … question time.  I don’t even know if I will be able to follow these ….

Here’s the thing …. you spend money before you actually have it.  Negative balance means that you’ve issued money, positive holding money.  Michael says women get it quickly, men take longer.  Interesting.

Bounty.com … where you can help fund the LETS game and Michael’s trip here.

Chris is making his opening remarks before day two really kicks off.  On Wednesday I was chatting with Ianiv about this year’s Gnomedex.  We thought this one would be different than previous ones.  We didn’t know if it was going to good different or bad different.  Well it’s a very good different.

 Cali and Neal from GeekBrief.tv … it started with a dream, they didn’t have have experience, they didn’t have “permission” they did it.

Inspired by Dawn and Drew … they started podcasting … then video.

Tidbit … Cali Lewis isn’t her real name … hmm so a Web 2.0 pseudonym … interesting.

“You better use strong tape because she sweats…” Needing to tape Cali’s mic to her to she can be heard.

“I didn’t own a camera before I bought her…” Oops!

“Those videos are not online…”

Without experience, without time even, but they had passion.  Is that the secret sauce of all Web 2.0?  Is it the passion that makes the big difference?  You know I think so.

Just Start! …

The questions are getting into the techie–cool stuff.  Okay, of course this is interesting.  Really, though, the best part is the dynamic between Cali and Neal … they are truly a couple with a great dynamic.

Remember when you used to get the e-mail with the five new sites on the Internet?  Yeah back in like 1994.

Now, spammers, phishers … essentially the dregs and scum of the Internet.  Now, how can we stop it?

Example of this … e-mail is lost to marketing.  Spam killed it.  Yeah sure, it’s better, but yeah e-mail newsletters are dead, and that’s too bad.

Jason contends that SEO is destroying the web.  Clearly this is a lead-in to Mahalo … the economic drive to rank higher and higher makes search less and less useful.

Fake blogs … YouTube videos that are really just ads, but not tagged or noted as such.

Okay we knew that Jason would talk about Mahalo … Dave Winer pipes up that Jason is spamming us with bringing up a Mahalo slide.  Frankly, if you don’t like what Jason is talking about…get the frack out of your chair and walk out!

Mahalo, as many of you know, is a human aggregated search engine.  People do the searches, but then cull them so there is no spam and only good (aka real) results.

Can it scale?  How can it grow?

Interesting (and I shall try in moment) … doohicky for Mahalo to compare Google to Mahalo (for example) and a “synchronous search” compare the page your on to a Mahalo search.

Is Jason making Mahalo out of the goodness of his heart?  Of course not, but I do think that search online has never really worked and it is getting more crowed and polluted with crap…

On Twitter there is a very vocal discussion about whether Jason spending time talking about Mahalo.  Frankly, this was predictable.  Of freakin’ course Jason was going to talk about Mahalo!  Do I like or even use Mahalo?  Nope.  Not enough results.  But … the issues, email spam, comment spam, splogs, scraping content from blogs and RSS.

Perfect … Aaron Brazell is calling out Jason on not having WordPress in Mahalo and it was promised that it would be.  Good shot at Jason Aaron!

Jason says that he has money for five years to run Mahalo.

Joe Thornley points how that Mahalo pretty much ignores Canada.  Again, the scale question.

What is spam vs advertising.  Spam is anonymous.  Can IPv6 do it?

Yes … bias.  Search engines cannot have bias (towards one opinion or another).  So does Mahalo do it right?  Hmm sounds like Jason is thinking about it, but you know there is always bias in a human decision.

While I don’t fault Jason for talking a lot about Mahalo, and I agree search is a problem, but I don’t think Mahalo isn’t the solution.  It can’t scale fast enough.  There is too much risk of bias and it can’t add new results in a time that makes sense.  It would probably take decades to get to the point where Mahalo gets to the point where Google is now.

Yep … the good, tough questions are being tossed at Jason.  Good.  Now, what is more interesting, is the twitter discussion.  Certainly more pointed, more cutting, and probably more accurate.

Long title … but think about your online identity, think about how much control of you have over yourself and your identity.

Vanessa Fox, who might be a poster child for this on Controlling Your Life 2.0…

The discussion, of course, is one that hits close to home, hence the slow updates on this post …

Being out there, lacking a “private life” per se … at least here at conferences.  How do you handle the privacy of others in your life?

Where do you draw the line …

Is it generational, is it personal, is it something have to just accept?  Vanessa makes a conscious decision to keep her personal life off her blog because of all the (I would say creepy) stuff written about her.

How do you handle the really negative things said about you online … but also the really positive … when people don’t really know you either way?

It is coming down to choice … I’ve chosen to live my life publicly and online, but my friends, family, and other important people in my life haven’t  Is my life blogged?  Nope.  Not even close.

When did it become a law that your blog has to be interesting to anyone other than yourself?

Jason Calacanis … comments on a blog is like after a symphony the rudest, drunkest person gets to come on stage and critique the performance.

Gender differences … very important.  It’s a lot safer for me as a man to more open and out there online than it is for a woman.

We need to understand what and how people experience computers, etc over 65.  Ronni Bennett has a couple volunteers, maybe victims, for her demo.

Ronni is telling about her experience at CBS.com, ten years ago, when she was starting there and being decades older than the rest of the crowd.

The example is wearing gardening gloves and special glasses … the glasses reduce the light coming in and the gloves reduce the sensation and dexterity

this is not easy to tytpe

Above was done wearing gloves … I could only use one finger on each hand … and with Vaseline smeared glasses.  Man wow.

Okay what can you …

Captchas suck …

Hardware and software needs to change.  The 55+ plus segment is the fastest growing segment…but computers aren’t made for elders.

Really, bluntly, I could do a better job on my blog.  I think the type might be too small and such.

Simplicity, larger buttons, fewer bells and whistles.  Ronni … you are da bomb!

Another great reason to hate snap.com … extremely annoying and distracting for elders.

Ronni is seeing an iPhone for the first time.  She thinks it’s cool … “Have you seen this?”  I love it.

Okay, yes, I know the titles are boring.  One of the big parts of conference blogging is people finding your freakin’ posts.  If I was cheeky, it wouldn’t work as well.  Sure tags help, but still…

Justin Kan of Justin.tv on stage, who says he has stage fright (not comfortable in front of crowds).

“Something so crazy that Google isn’t going to come out with it…” and that’s how it all started.

Wow the first iteration of Justin.tv used a rig that weighed 40 lbs!  Now it’s down to five.  That’s cool.  The first question is a great one: How can we get this in Dafur?  Essentially how can we make mobile, Internet video possible for places where a message needs to get out.

Expanding Justin.tv to a more open group, then you have to worry about all the copyright and content issues.  Frankly that’s going to be really, really hard.

Wow a live auction for space for Justin’s hat and the top bid is $500 right now…

The final bid was $750 and Justin will wear the hat for a month!  Who won?  Click here.

I’ve e-mailed Guy Kawasaki during my tenure at Qumana…he liked our editor…now I hope I can finally shake his hand.

First remark, getting a chuckle, about the number of Macs in the audience.

Guy gave us a choice of topics … and the audience chose: Evangelism.

Guy was the second Mac evangelist … not the first as popularly believed…

Guy Kawasaki almost got fired from Apple because of Dave Winer … because trying to promote Apple and Macs … he spend $750k on software for dealers.

“High tech CEO’s suck as speakers.”–Guy

After showing a really interesting Nike ad …

To be successful you need to:

• Make Meaning
• Make Mantra

Correlation between mission statements and golf courses … giving the how Silicon Valley way of making a mission statements … in a hotel, next to a golf course, facilitated by a New Age hippie, to generate a pointless, meaningless, and useless mission statements.

A mantra should be two or three words … that’s it.

• roll the DICEE … Guy’s Golden Touch: Guy touches what is gold

Deep:  example: Faning (Reef) opens beer bottles
Intelligent: BF-104 Flashlight … Takes three sizes of batteries!
Complete: GS Hybrid from Lexus.  It’s what is the sum of the whole of the product and services
Elegant: iPod Nano … simplicity
Emotive: Harley’s … strong feelings …. not in between

• Niche thyself (to thine own self be niche?)

The magic niche … unique and high value … Fandango.  Quicksilver … watch with tide clock.  Breitling Emergency…can broadcast emergency beacon.  SmartCar … LG Kimchi refrigerator

• Let a hundred flowers blossom

“Pagemaker was a gift from God to Apple”

“Apple’s continued survival proves the existence of God” (paraphrased from Guy) … essentially when Pagemaker cam out … Apple saw that the “wrong people” were buying a Mac …

• Make it personal

People don’t care about ” the fifth paradigm of computing” how does it effect you.

• Find the true influencers

Startups always look for the CxO level … higher up, thinner air, less air, less air brain function.  Talk with the tech support people, etc.  People who actually would use the darn thing.

• Enable test drives

Try it and let them decide.

• Look for agnostics, not atheists

Trying to convert someone who is hard-care … impossible to convert.

• Provide a slippery slope

Start simple.  Start with easy things.  One small step.  Trying to change the world in one fell swoop, rarely works

• Don’t let the bozos grind you down

Two kinds of bozos…the losers easy to ignore.  The dangerous ones are successful, rich, and well-known … harder to ignore.  Guy turned down the chance to interview as CEO of Yahoo.

Looking at the early Yahoo … and didn’t get it …

Bottom line: Create something great and don’t let the bozo’s grind you down.  “what’s wrong with the C prompt as a UI”.

Reflecting on Truemors … the cost of entry of great or decent ideas is much, much lower.  Meaning that we can try, fail, and not lose your house … or at least you hope so.

To get Guy’s time to chat or something, what charity would he like people to support? (long pause, and EFF turned down).  Guy and his wife support IJM to Ethiopian woman