Connecting Businesses One By One

One By One Media

» Currently browsing: Companies Needing Blogs


The New Era of Social Media: The Growth Stage and Education

September 2nd, 2007 at 12:02 pm » Comments (1)

On the same vein as my lost post regarding a blogging hiccup or what I see as a new era of business blogging, we are now at a crossroad of corporate advertising, marketing and PR online.  There are many forward thinking companies that are early adopters, and especially in the technical world where technology is […]



The Blog Hiccup?

August 30th, 2007 at 8:27 pm » Comments (5)

My friend and mentor Paul Chaney recently asked a question on Facebook about the writing on the wall of the possibility of blogs exiting stage right.  His question:
Two things happened this month that are of significance where business blogging is concerned. Rick Bruner offered up the BBC domain for sale and BBS Chicago was canceled. […]



Google Is The Number 1 Lead Generator

July 23rd, 2007 at 8:30 pm » Comments (0)

At least in our company, we get most of our client’s through Google searches done by companies looking for a blogging consultant or looking to hire a blogger for their company.  I ran through our client list to see the number of companies that have contacted us to provide a professional blogger or to […]



Kryptonite Launches Their Lesson Learned

April 12th, 2007 at 2:38 pm » Comments (1)

It has been nearly 2 years since Shel Israel posted his interview with Donna Tocci, and I also posted on this blog about the Tocci interview.  Now it seems that after this lengthy period, Kryptonite has decided to launch a blog.  I want to thank Shel for posting about their new blog.
This company as many […]



Can a small, local business benefit from blogging?

March 29th, 2007 at 11:41 am » Comments (3)

Fast Company had a provocative article yesterday:
This strategy reflects his overall advertising technique in Dallas. Advertise everywhere available. His name pops up on Google as the first choice when you search directly for him, but not when you search under “technology.” He has created a new way for other people, worldwide, to know him and […]



Maybe big pharma is getting the blogosphere now

March 12th, 2007 at 5:52 pm » Comments (3)

As many of you know I worked for or around big pharma for close to 10 years.  I don’t blog about it much, or often comment on prescription drug issues often just because I was an insider for so long (yes, I know too much).  One thing that has been bugging a lot of us […]



Is the real problem with PayPerPost paid inclusion?

March 9th, 2007 at 8:39 pm » Comments (1)

Jason calls out on one of his favorite whipping boys, PayPerPost:
No one likes to be deceived and PayPerPost’s “disclosure policy” is a total joke. They don’t require folks to place disclosure at the top of the blog posts–which I predict the government will force them to do–but rather have folks put a badge somewhere on […]



Organic Search: Is Your Business on Page 1?

March 6th, 2007 at 9:11 am » Comments (1)

I have heard Robert Scoble a couple of times this week say that at Microsoft they did research that showed that 3% of people out there went beyond page 1 of search results in their searches performed.  This can be very scary if you are a small business and want to gain customers on the […]



Sixty-six percent of Inc. 500 see social media as important

March 5th, 2007 at 3:50 pm » Comments (1)

One thing about those of us in the socia media sphere is that we’re often accused of being drunk on the Kool-Aid.  Sure blogs, podcasts, social networks, and video are cool, but are real companies into them?  Turns out, yeah they are.  A study done by folks at UMass (link to PDF of the report) […]



SEO and Social Marketing

March 5th, 2007 at 12:19 pm » Comments (3)

As we discussed earlier as our client Freight and Shipping, Inc., has used their new blog marketing program to increase their organic search, more and more companies are using the new social marketing as a way to increase their SEO and the marketing campaigns they are implementing.  Jennifer Jones at Podtech.net has a great interview […]