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Copeland of Blogads Calls Out Calacanis of Sequoia On A 10K Smackdown Bet

February 20th, 2007 at 4:36 pm » Comments (4)

Henry Copeland today answers the flippant quip by Jason Calacanis that Henry is a puppy that can’t get off the porch to run with the big dogs.  This in an interview posted on Valleywag:

Q. So, poor Henry Copeland [of Blogads]. You’re finally coming after him.
A. That’s like Michael Jordan going after a 12-year old [...]



Is Pay-Per-Post better than having your own blog?

February 10th, 2007 at 10:20 pm » Comments (2)

This is really a rhetorical question, you know what I’m going to say already, of course.  I talked a bit about PPP and our own B4H last week, recently though I’ve been thinking about the companies who have chosen PPP as their path to blog buzz nirvanna and whether they would be better off just [...]



Outlook For 2007 Online Marketing Budgets

February 2nd, 2007 at 11:11 am » Comments (0)

I was looking through my email this morning and an article by eMarketer.com about what is working in online marketing.  The article goes into some details about what was done in 2005 and in 2006, but towards the end of the article, they provided an interesting graph about the results of their survey.

The ad spend for [...]



One By One Media Goes Global

February 1st, 2007 at 4:33 pm » Comments (0)

No, this is not intended to be the title of a new social media press release, it merely goes to show how I felt today a I carried on three Skype chats with people from different corners of the globe.  It amazes me how the use of the Internet can grow a business from my [...]



Even if only 8% of Americans read blogs, it’s which 8% is important

January 29th, 2007 at 11:52 am » Comments (0)

Teresa on the BBS blog points to an article in the Seattle PI citing that only 8% of Americans read blogs, therefore blogging’s popularity and power is all hype.  From the Seattle PI:

"One of the things that’s probably overstated by the press is how many people are visiting online blogs," Poltrack said in a presentation [...]



Blog Advertising To Become More Popular With Smaller Companies

January 12th, 2007 at 11:53 am » Comments (1)

Business Week Online Magazine has published an article that discusses the paid search campaigns of medium to small sized firms and reveals that the larger companies are begging to nudge out those companies that thrived in this arena previous.  This is forcing medium and smaller companies to begin to look elsewhere for their advertising real [...]



Building Your Blog Business One By One

January 9th, 2007 at 12:52 pm » Comments (1)

Part of our focus here at One By One Media is to help companies build a community one person at a time.  It’s part of why we chose the name of the company.  A community is not built overnight, and unless you really know how to build that community it can be a difficult task.  [...]



When You Know Blogging Business is Bad

January 8th, 2007 at 11:43 am » Comments (0)

You know when your business is not having a good day when you wake up in the morning and find that you have been added to Mike Arrington’s Deadpool.  It’s like the old saw that waking up and reading the obits to make sure your name is not in it is the first thing you [...]



Scoble To Give Away $10,000?

January 5th, 2007 at 3:40 pm » Comments (3)

Perhaps I may have fudged that title a little bit, but as long as we are dreaming, Robert Scoble asks what I would do with $10,000 at CES in Vegas.  My offhanded smart ass remark was put it all on one spin of the wheel.  Hey I’m a gambling man, and it’s his money.  Actually, [...]



PayPerPost and Performancing The Real Deal In Hindsight

January 4th, 2007 at 11:00 pm » Comments (3)

On December 27, 2006, it was announced by TechCrunch and Mike Arrington that PayPerPost would be acquiring a portion of the assets of Performancing.com.  Later, PayPerPost published the press release confirming that they had in fact:

"…has signed a Letter of Intent to acquire select assets of Performancing LLC, operator of Performancing.com, a popular Internet community [...]