Reading Marketing Profs Paul Dunay’s post regarding the company budget for social media I found it interesting specifically about the idea behind content creation. Paul states:

Ok but the real cost (again unlike the traditional media stuff) is in Content Creation to fill up those social media / new media channels – here is where the [...]

The other night I had a special and impromptu radio show talking about social media and what has become known as the  the Motrin video debacle.
During the discussion and roundtable of experts,  we talked about the idea that Johnson & Johnson, the parent company of Motrin, and more specifically, McNeil Consumer Healthcare the [...]

I continue to explain to people that this social media thing is not the quick fix, not the get rich quick and not the answered prayer or the be all and end all of business revival medicines.  Every time a story hits the Internet that gets a viral following, or a YouTube Video goes [...]

Technorati has been an icon of the blogosphere since Dave Sifry began the company to track blogs and provide bloggers with statistics and search.  It was the first thing people downloaded to their blogs, and the first part of setting up a blog.  They seem to have lost that celebrity status.  There are so [...]

I have been preaching to people as long as I remember that “We live in a Google World.  I happened upon a post today by Owen Thomas (no I’m not a Valleywag reader, I thank Techmeme) about Google and its global market share.  He refers to a chart done by Efficient Frontier Insights showing the [...]

Buried under the weight of my inbox and trying to filter the spam from the real stuff I needed to get to today, I ran across a comment on Bloggers For Hire:
I was reading around some of the posts here and I found interesting things that you guys talk about, I just made a blog [...]

I can remember the first time I had my name appear in the phone book after I purchased my first home.  Like Steve Martin in the movie “The Jerk”, I danced around and shouted, “I’m somebody now”.  Back then of course, I think computers were something in sci-fi movies, and the Internet had not [...]

On the same vein as my lost post regarding a blogging hiccup or what I see as a new era of business blogging, we are now at a crossroad of corporate advertising, marketing and PR online.  There are many forward thinking companies that are early adopters, and especially in the technical world where technology is [...]

Some of the A-List has been talking about social media overload, and I for one have to join in the same complaint.  As part of what we offer as social media consultants, we provide information about the latest and greatest technology available for a company to use in their marketing, advertising and PR campaigns.  I [...]

At least in our company, we get most of our client’s through Google searches done by companies looking for a blogging consultant or looking to hire a blogger for their company.  I ran through our client list to see the number of companies that have contacted us to provide a professional blogger or to [...]