I was just reading this morning on Techmeme the various sites that are discussing the closing down of the URL shortener service Tr.im. I then came across a post written by Robert Scoble called, "Twitter’s platform shortcomings." I have written a number of posts about Twitter here and we are seeing the company mature and [...]
» Currently browsing: Findability
The Twitter Blessing
TechCrunch Snubbed From Twitter 101 Resource Page
I am not sure that anyone in the tech world has written about Twitter more than the popular news site TechCrunch. You may have a hard time picking out the single most popular Twitter post since after 38 pages of search results on the subject I lost count of the number of articles. The most [...]
Want To Be Heard On Twitter? Get Added To A Twitter Roll
It used to be that in order to be seen as an influencer or to be really taken seriously in your niche or genre, you had to be on someone’s blogroll. Being added to a blogroll gave you some credibility and it also helped you get read by others in your group. You got to [...]
How Does Listening Convert?
I have been talking about 2009 being the "Year of Listening". This may be a little ahead of its time as we are still getting sign on for the idea that social media as a doctrine is even worth the space or tab for the business plan or model. I think that social media gives [...]
Nuts About Social Media
I have been trying to figure a way to work into the mix some of the businesses I visited and met while I was out in the islands and one of the things I thought of for the people at Mauna Loa Macadamia Nut factory was to allow them to talk about the processing of [...]
A Fond Farewell From Hawaii
I thought I would give you a taste of my new favorite Hawaiian singer and what we have heard just about everywhere here while in Hawaii. Enjoy!
Sphere It
A Nice Cool Dip In The Pacific
Captain Tim asked, "Are you with our group?"
"I am," I said as I looked at my phone to catch my last emails before I got aboard the raft we would be taking to Lanai.
"How much does a boat like this cost?" Not that this was relevant to taking a snorkeling tour in Hawaii, which [...]
Crazy Times For Social Media and Patience is Virtuous
I have seen quite a shift recently in the way that companies are handling their social media needs. I am seeing companies that before only though social media was a fad and that it was the marketing gimmick du jour, are now embracing the idea that this new type of online participation is here to [...]
Twoogle?
I am trying to wrap my had around the idea that Google may possibly be the next owner of our beloved golden child in the world of social media, Twitter. Are we ready yet to turn the keys to the Twitter kingdom over to the folks at Google? I have been a serious watchdog lately [...]
Social Media and Participatory Marketing
Marketing has taken a new look as we enter the digital age. Companies are now looking for a new way to reach customers. They are reaching them in different ways because their customers are finding them in different ways. With everyone, even my 84 year old grandmother, searching the global market through Google, and getting [...]