For a long time I have been touting that we all live in a Google world. We cannot seem to leave our house without first checking directions on Google, or order Chinese food without getting the local menu and number from Google, etc. Many companies have come to us and asked, "How do we get [...]
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Living in a Facebook World?
A Test For Monetizing Your Blog With Qumana
As a social media consultant, I don’t actually rely on ad revenue from my blog, i.e. Google Adsense or the like to pay my bills. If I did, I would have gone back to working in the law as I was before. I am helping out the folks at Qumana, the blog editor I am [...]
New Media Marketing? Is it taking a backseat?
Just reading over at Profy and Svetlana Gladkova asking the question, "Twitter is a Popular Marketing Tool?". The analysis is interesting on Svetlana’s piece and I think you should read it. The thing that caught my eye was less about the written words and more about the graphic she had in the post.
The thing [...]
Budgeting Social Media Management
Reading Marketing Profs Paul Dunay’s post regarding the company budget for social media I found it interesting specifically about the idea behind content creation. Paul states:
Ok but the real cost (again unlike the traditional media stuff) is in Content Creation to fill up those social media / new media channels – here is where the [...]
Winning The Web Traffic Lottery
I continue to explain to people that this social media thing is not the quick fix, not the get rich quick and not the answered prayer or the be all and end all of business revival medicines. Every time a story hits the Internet that gets a viral following, or a YouTube Video goes [...]
Black Friday–Are We Seeing The Demise of Blogging Networks?
I have been watching the recent demise of one of my favorite blogging networks called Know More Media. A business blogging network with its focus on the business world. I have been reading Easton Ellsworth’s blog since it’s inception at Business Blog Wire. As I understand it they intend to discontinue paying their bloggers as [...]
Technorati Changing The Way It Does Business
Technorati has been an icon of the blogosphere since Dave Sifry began the company to track blogs and provide bloggers with statistics and search. It was the first thing people downloaded to their blogs, and the first part of setting up a blog. They seem to have lost that celebrity status. There are so [...]
Startup Companies Making Money From Free
I have been thinking about the comment left on my post about Blog Talk Radio and their attempt at monetizing their application. Then I read today over at HipMojo the article about why companies that are basing themselves on ad revenue will fail. It helped me formulate my own opinion about how companies in the [...]
Searching For A Local Business: Old vs. New
I can remember the first time I had my name appear in the phone book after I purchased my first home. Like Steve Martin in the movie “The Jerk”, I danced around and shouted, “I’m somebody now”. Back then of course, I think computers were something in sci-fi movies, and the Internet had not [...]
Social Networks: Has Big Brother Arrived?
For some time, I have been wondering about all of the data that is exchanged on the Internet between individuals and companies and what is being done with that data, and where it is being stored and what it is being used for and who has access to it. At the risk of sounding [...]







