» Currently browsing: Blog Metrics


Someone Has To Pay For Free

January 28th, 2010 at 11:36 am » Comments (1)

I have been writing this post in my head for a while after I was catching up on the drama that unfolded with Jason Calacanis and the people at Comscore.  If you have no idea what I might be talking about, you can read all about that flap on Jason’s Posterous blog, and certainly the [...]



The Social Media Revolution

November 11th, 2009 at 9:23 am » Comments (0)

I am behind the times on this one but I wanted to get it on my site to refer to it later.  This is a great video and worth the watch.

Some of the information in this video is already obsolete.  Social Media is moving at a rate that none of us can keep up with, [...]



Sponsored Status? Not Facebook

August 11th, 2009 at 7:43 am » Comments (0)

I have been a follower of the sponsored conversations and sponsored tweets and the sponsored anything for a while now and I intend to keep on top of it because it does have somewhat of a effect on my business model although indirect. TechCrunch talks about banning sponsored status updates from their application.  This will [...]



Old Media A Job and New Media A Hobby: The Problems of Free

July 28th, 2009 at 3:12 pm » Comments (2)

I was reading through an article on Spiegel Online International and an interview of Chris Anderson, Editor of Wired magazine.  The article goes into detail as to the thoughts of Anderson and how he perceives the idea of new media.  I wanted to pull out some of the quotes from that article and comment on [...]



Want To Be Heard On Twitter? Get Added To A Twitter Roll

July 21st, 2009 at 10:41 am » Comments (0)

It used to be that in order to be seen as an influencer or to be really taken seriously in your niche or genre, you had to be on someone’s blogroll.  Being added to a blogroll gave you some credibility and it also helped you get read by others in your group.  You got to [...]



Living in a Facebook World?

June 24th, 2009 at 1:22 pm » Comments (1)

For a long time I have been touting that we all live in a Google world.  We cannot seem to leave our house without first checking directions on Google, or order Chinese food without getting the local menu and number from Google, etc.  Many companies have come to us and asked, "How do we get [...]



A Test For Monetizing Your Blog With Qumana

April 16th, 2009 at 1:10 pm » Comments (1)

As a social media consultant, I don’t actually rely on ad revenue from my blog, i.e. Google Adsense or the like to pay my bills.  If I did, I would have gone back to working in the law as I was before.  I am helping out the folks at Qumana, the blog editor I am [...]



New Media Marketing? Is it taking a backseat?

April 9th, 2009 at 11:59 am » Comments (1)

Just reading over at Profy and Svetlana Gladkova asking the question, "Twitter is a Popular Marketing Tool?".  The analysis is interesting on Svetlana’s piece and I think you should read it.  The thing that caught my eye was less about the written words and more about the graphic she had in the post.
 
The thing [...]



Budgeting Social Media Management

December 4th, 2008 at 11:25 pm » Comments (1)

Reading Marketing Profs Paul Dunay’s post regarding the company budget for social media I found it interesting specifically about the idea behind content creation. Paul states:

Ok but the real cost (again unlike the traditional media stuff) is in Content Creation to fill up those social media / new media channels – here is where the [...]



Winning The Web Traffic Lottery

November 19th, 2008 at 4:47 pm » Comments (2)

I continue to explain to people that this social media thing is not the quick fix, not the get rich quick and not the answered prayer or the be all and end all of business revival medicines.  Every time a story hits the Internet that gets a viral following, or a YouTube Video goes [...]