Blogger Burnout

As you can tell, we have not had much action over the last couple of weeks here, and it is not for want of things to say, but more of a want for time to say it.  How is it possible that a professional blog consultant can miss posting every day?  Well some of it was technical, not having internet access for a few days, and some of it was related to just having too much on my plate at one time, and some of it I suspect was blogger burnout. 

People can become attached to the hip with their blogs and get caught in a situation where the content is being generated just for the purpose of putting words on a screen.  I don’t and haven’t been caught up in that process.  I recently read an interview on the BlogBurst blog of Jory Des Jardins Co-Founder of BlogHer and she makes a great point in the question of blogger burnout:

Do you ever experience blog burn-out?

How do you get yourself back in the blogging groove? Blogging for me is therapeutic, so I don’t experience burn out. However, I do experience overload–when there’s too much on my plate for me to really delve in at a level that I am satisfied with on my blog. When this happens, I forgive myself for not being brilliant on-demand. Then I take a morning to zone out and really extract my best thoughts. For me, burn-out is not so much an issue as falling into an obligatory relationship with my blog and trying to force inspired, authentic content every day when I really just want to sleep.

I too have forgiven myself recently for not being brilliant and have let the content and posting here wane for concentration on business related projects I have been needing to take care of and things that a business owner must perform on a day-to-day basis.  It is okay to let the blog content go when more important things are needed, but as I always advise, get back into the blog as soon as possible to keep the content fresh, and to make sure that your readers and/or consumers and customers know you have not closed your doors.

I too have forgiven myself recently for not being brilliant and have let the content and posting here wane for concentration on business related projects I have been needing to take care of and things that a business owner must perform on a day-to-day basis.  It is okay to let the blog content go when more important things are needed, but as I always advise, get back into the blog as soon as possible to keep the content fresh, and to make sure that your readers and/or consumers and customers know you have not closed your doors.We are here, but right now we are just very busy.  In business that is not a bad problem to have.